Celeris, based in the Netherlands, has built a sophisticated payment orchestration platform that allows merchants to route transactions through over 75 acquiring partners via a single API. Its platform includes tools for real-time transaction optimization, fraud management, recurring billing, and white-label payment solutions. These capabilities are essential for high-volume merchants looking to improve payment success rates, reduce operational friction, and expand internationally with minimal complexity.

“With Celeris on board, we’re transforming PayRetailers into a truly global payment orchestrator,” said Juan Pablo Jutgla, founder and CEO of PayRetailers. “This acquisition enables us to offer merchants not only access to the Latin American market but also a powerful, globally integrated orchestration layer that simplifies and scales their payment infrastructure.”

The move follows PayRetailers’ acquisition of Brazilian payment fintech Transfeera in December 2024, underlining a strategic pattern of M&A-driven expansion. With the integration of Celeris, the company aims to extend its reach beyond Latin America and strengthen its presence in Europe, Asia, and North America.

Industry analysts have pointed out that the global rise of payment orchestration is no longer limited to enterprise giants. More mid-sized and large online merchants are demanding smart routing engines that maximize authorization rates, reduce costs, and ensure redundancy through multiple acquirers. This acquisition reflects that broader shift, giving PayRetailers an edge against competitors by combining local market knowledge with global orchestration capabilities.

Celeris’ team will remain in place post-acquisition, with its operations integrated under PayRetailers’ global structure. The platform will be enhanced further with localized compliance, fraud tools, and Latin American payment connections, creating a unified solution tailored for global merchants targeting growth in emerging markets.